The Wealthy Use Leverage, So Can You
One common element that all people use is LEVERAGE.
And you should use it too.
Of course, your initial response may be, “What do I have to leverage.” More than you think.
None of us live in a vacuum. Maybe you work for a company with other employees or belong to a church or another organization that gives you access to its members.
That’s leverage.
One of our Authorized Dealers worked at a hospital and put a flyer on the employee bulletin board. They sold over 300 personal alarms and pepper sprays.
Another went to their church with a fundraiser idea and sold over 500 Personal Alarms.
One of the quickest ways to get traffic to your website and start building your own list is to joint venture with a company that has a large list and is willing to tell its subscribers about your website. They will do this because you will give them a piece of every sale.
But the actual value of this type of joint venture is that as he sends people to your website, you’ll have the opportunity to capture their names and email addresses and start building your own list. You can now send these people emails with specials, information, and tips.
Remember, your list is gold. If you are selling on the Internet, there is no more powerful tool than a list of people interested in your products.
Michael Gravette is the founder of Safety Technology, a company that specializes in providing non-lethal self-defense devices. He is an Air Force veteran, serving in Vietnam in 1969 at Tan Son Nhut Air Base in Saigon. He started this business in 1986 with just one product, stun guns, operating from his home. Over the years, Safety Technology has grown to become one of the largest drop ship wholesalers of self-defense products in the country; offering a wide range of items including stun guns, pepper sprays, personal alarms, hidden cameras, and knives.
Thank you
A simple idea but with profound implications for growing sales and customer lists. Thanks